A recent study of drivers from the AAA Foundation for Traffic Safety found that distraction was a factor in nearly 6 out of 10 moderate-to-severe crashes, which is four times as many as official estimates based on police reports.
Researchers found that drivers manipulating their cell phone (includes calling, texting or other uses), had their eyes off the road for an average of 4.1 out of the final six seconds leading up to a crash. The researchers also measured reaction times in rear-end crashes and found that drivers using a cell phone failed to react more than half of the time before the impact, meaning they crashed without braking or steering.
CARSTAR Auto Body Repair Experts hopes to reduce the dangers of distracted driving with national support of the It Can Wait® campaign for the third consecutive year. CARSTAR is teaming up with the National Auto Body Council and others in the collision industry to educate drivers about being smarter and safer in the car.
“At CARSTAR Auto Body Repair Experts, we see firsthand the negative consequences of distracted driving and want to help people reduce their risk of being in an accident,” said Arlo Johnson, vice president of Insurance Relations for CARSTAR Auto Body Repair Experts and Distracted Driving Chairman for the National Auto Body Council.
Johnson offers tips for drivers for reducing their driving distractions on the road:
• Check your directions before you put the car in gear
• Designate someone who isn’t driving to manage the GPS
• Install an app that silences incoming texts and notifications – and lets the sender know that the recipient is behind the wheel
• Put the phone in the glovebox or console while driving to eliminate the urge to check messages or answer calls
The “It Can Wait” movement is making a difference. One in three people who’ve seen the texting while driving message say they’ve changed their driving habits. Together, advocates have raised the awareness of texting while driving to 97 percent or higher in every audience the campaign has polled.
Individuals can sign up at www.ItCanWait.com to take the pledge and share their photo and commitment on social media. Aspiring to create a social stigma around this dangerous habit of texting while driving, the campaign focuses on getting individuals involved in taking the pledge to never text and drive while encouraging others in their community to do the same.
CARSTAR Auto Body Repair Experts-- a part of the Driven Brands, Inc. family of automotive aftermarket franchise brands -- is North America’s largest Multi-Shop Operator Network of independently owned collision repair facilities with nearly 500 locations in 30 states and 10 Canadian provinces.
Information for this article provided by Debby Robinson - Victory Management Group PR